Social Media

Learn How to Do Your LinkedIn Profile Photo the Right Way

by

Your LinkedIn profile photo is one of the most important updates that you need to make. You might update LinkedIn when you change jobs, take a seat on a board, or volunteer with a nonprofit. Maybe you even tweak your summary now and again or collect some new references. That’s all great, but your profile photo is even more important. It’s the first thing people see, and it’s the one way to make the most human contact online. If your photo is old, low quality, or a cropped version of an image that wasn’t taken with LinkedIn in mind, you … Read more

How To Use Your Personal Brand to Grow Your Career

by

When people mention your name, what value proposition comes to mind? Does your name act like a “brand” for you? Think about some well-known business names: Warby Parker. McDonalds. GoPro. Soul Cycle. Target. Tesla. The value that comes to mind is clear and easy to understand. You know right away what it’s all about, and whether you’re interested or not. Imagine having that kind of clarity in people’s minds when they think about you. That’s your personal brand. And it works for employees as well as entrepreneurs. Because, maybe your name isn’t going to flash up on a billboard sign, … Read more